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Credibility in Newsroom

Research, fact checking, journalistic integrity and unbiased reporting are the hallmarks of a credible newsroom. Newsrooms are expected to uphold and enhance the standards in journalism by placing evidence and facts at the forefront of their agenda. Earning public trust is a task that demands consistently verified information and discourages sensationalism. Media organizations that prioritize the quality of their news are rewarded through public confidence whereas the newsrooms that fail to do so are punished through public distrust and credibility challenges.

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