Navya Sharma
Gandhi, a master communicator, once quipped that journalism should be a “mission,” not a mere profession. His belief in truthful reporting echoed in his own publication, Young India, where he championed social justice and empowerment. His paper Young India carried no ads, reflecting his belief that commercial interests often diluted moral integrity. He once rejected a lucrative offer from a major textile brand, fearing it would influence his anti-industrial stance. Yet, Gandhi acknowledged that ads, when ethical, could support necessary causes.In promoting local artisans, he recognized their potential to uplift communities. A story is told of him pausing at a village to help locals craft handwoven khadi ads, believing it could spread self-reliance.
For Gandhi, advertising was a coin with 2 sides, capable of bringing value but also fraught with the risk of corruption.
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